Created in anticipation of the 2020 Tokyo Olympics, Inertia designed and produced the campaign films & social content for the athlete focused ASICS Metarange.

Inviting the world onto home soil, the campaign embraced ASICS Japanese heritage underpinned by a symbolic rising sun, representing energy and positive action.

Responsible for Art Direction, Concept, Lighting, Rendering

Credits

Designed, Directed and Produced by Inertia Studios